The gambling world has been completely transformed over the past couple of years, and it’s not just in France but everywhere around the world! We are seeing more and more bookmakers shutting their shops and moving to a website. But the question on many punters mind is why would they do this? Well, the cost of running a shop is much more than the cost of running a website, there are a couple of reasons for this. First off you don’t have to pay rent for a building, you can instead make a one-time purchase of a domain name and that will be it for the foreseeable future. You won’t have to hire anywhere near as many staff, especially if you are a larger more established company and much more.
France has been the latest country to see a massive increase in the number of people gambling online compared to in shops. Gaming regulator ARJEL has increased by just over 23% in the first quarter of 2017. Although this is no surprise it doesn’t sound look good news for a bookmaker who hasn’t or is only just getting into the online gambling game! Live sporting events are what seem to be causing a lot of these extra sales. The massive increase in in-play betting and more TV adverts are likely to persuade avid gamblers to place bets more often when watching their favorite event!
The amount being spent on bets went up by over 100 million Euros rising from 516million to 633million and this is all in the first four months of 2017. This is a truly unbelievable rise and one which online bookmakers will welcome with open arms! The number of people who decided to place one or more bets also rose by around 10% to an estimated one and a half million. This breaks the old quarterly level but will probably be beaten again as this industry continues to grow. The year on year revenue also grew massively (16%) from around 82 million in the first quarter of 2016 to 94 million in this year’s first quarter.
What is a surprise to many people is the massive rise in the number of Females deciding to place a bet? This increased by a whopping 40% to 79,000 people. This is close to double the figure In the first quarter of 2016! Most sports saw a large rise in the number of bets placed, Tennis saw the largest benefit with a 41% increase in the number of bets placed; Football and Basketball also grew by around 20% and we were surprised to find out that bets placed on horse racing fell by 1% and Poker fell by 2%!
Thank you for reading and if you want to hear any more news from around the gambling world feel free to check out some our other pieces.